Measure the values your brand owns

The Truth Index is a quantitative measure of the type and degree of values that a brand owns based on HCP or patient input. It is an audience-fed score based on 20 different values. 

The Truth Index is a valuable tool that can answer questions in any stage of a brand’s lifecycle.
Legacy brands

“What values does my brand own?”

Launch brands

“What values should my brand own?”

Competitive brands

“What values can my brand own in a crowded category?”

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We match the right experts within our network to your exact brand challenges

We workshop with you to align and capture new opportunities

We deliver a report with a high-level action plan

Talk about your challenges with our team of experts.

Truth Serum NTWKTM

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Cranbury, NJ. 08512

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